Retail SME: 2.3x Organic Traffic in 4 Months

A technical SEO overhaul and content strategy took a stagnant retail site from page 3 to page 1 for its top 12 keywords.

The challenge

The client had a five-year-old website with no technical SEO foundation, slow load times, and content that never targeted real customer search terms.

Our approach

We ran a full technical audit, fixed Core Web Vitals issues, rebuilt on-page structure across 40 product and category pages, and launched a content calendar targeting long-tail buying intent keywords.

Results

• ✓2.3x organic sessions within 4 months
• ✓Top 3 ranking for 12 of 15 target keywords
• ✓31% increase in organic-driven revenue